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High Performing Culture - Part Zero
Over the years I've learned the value of intentional, methodical choices as they relate to long-term business growth. More than ever, I supplement my intuition with process... and as a result, Endertech's growth has accelerated, and so can yours!
Introduction to MongoDB
"NoSQL" has been a big buzzword in recent years within web application circles…how can there be a database with no SQL?
Product Design Defined
Product Design isn’t about aesthetics, it’s about people. Design is fundamentally about problem solving. That’s where Endertech’s Product Designers come in.
Wordpress Custom Post Types
Wordpress is an open source content management system that allows developers to create a wide array of plug-ins, themes and widgets. One of the core pieces in Wordpress is creating Custom Post Types. A Custom Post Type is an easy way to organize and create data that is stored in the database.
What Is Search Engine Optimization in 2017?
SEO in 2017 has evolved far beyond on-page optimization and backlink profiles. Though still foundational, those are merely the table stakes. Beyond achieving the first page of Google results... where else can your brand gain visibility?
WordPress Magento Integration
Some store owners will ask how a blog can help their e-commerce website. On the surface, it is a commitment to write a blog and keep it current. But a blog can be a great tool to improve your SEO.
WordPress Video Streaming - How to Host, Encode, and Stream your OWN Videos.
Despite the prevalence of video streaming on the web, a video streaming site is not the easiest kind of site to set up. Here are some tips on how to set up a quality WordPress video streaming site.
How to setup CI/CD in GitLab
An introduction in how to use GitLab's CI/CD system setup to automate processes and bring increased efficiency to development projects.
How AI, Plasmic, and Next.js Changed the Way We Build Websites
Endertech rebuilt its own website around Plasmic and Next.js to create a governed visual CMS. Marketers can now edit pages visually while engineering preserves the design system, SEO, analytics, performance patterns, and brand standards—proving you don’t have to choose between speed and quality.
iSClinical.com Core Web Vitals on Magento 2: Before and After
If you’ve ever tried to seriously optimize your e-commerce website, you will know that quick load times and interaction responses are crucial to a satisfying user experience and good SEO. Your site’s performance in these metrics will influence your search engine ranking position and the sales your website generates.
Shopify ADA Compliance in Hydrogen: Overview and Best Practices
Shopify Hydrogen offers everything you need to build accessible websites. See our guide to Shopify ADA Compliance in Hydrogen.
Digital Reputation Management: The Performance Marketing Advantage Often Overlooked
Every digital marketing campaign eventually leads to one critical moment: validation. Before contacting your business, prospects search your company name, review your Google Business Profile, browse industry directories, compare reviews, and verify your credibility across the web. If they encounter outdated information, inconsistent branding, or incomplete business listings, confidence quickly erodes. Digital reputation management isn't just about responding to reviews. It's about ensuring your business is represented accurately, consistently, and professionally everywhere customers look. Discover why maintaining your online presence is one of the simplest and most effective ways to improve conversion rates, strengthen local SEO, and maximize the return on every marketing investment.