Web & Software Development Articles
Web Development
From Floor Conversations to Customers: Guided Selling, Showroom Apps, and Rapora
How Endertech’s custom showroom systems for large retailers shaped Rapora—a Shopify-native product for smaller multi-location chains that need guided selling, CRM, and Shopify POS. Live at rapora.shop; App Store listing pending.
We Run Our Agency on MCP
Most AI demos stop at chat. We wired Model Context Protocol into the portal we use to run the agency—originally so OpenAI / ChatGPT and our own in-portal assistant could take real actions—then hardened it for day-to-day use.
Keep Custom Shopify Unavailable Messages Through Variant Changes
Some Shopify catalogs use custom unavailable messages for showroom and pickup-only variants. Here is how we preserved those messages across variant changes by reading the server-rendered button label.
Building a Hybrid Next.js and Plasmic Marketing Platform Without Sacrificing Control
A hybrid Next.js architecture can give marketers visual publishing autonomy in Plasmic while preserving the engineering guardrails needed for custom routes, SEO, caching, and reliable production releases.
Website Redesign for Hospitality & Resorts: 2026 Guide
Website redesign for hospitality and resorts in 2026: booking engine integration, CMS choices, mobile speed fixes, and the mistakes that stall direct bookings.
Best CMS Platforms for Developer Flexibility (2026)
Craft CMS leads the 2026 ranking of the best CMS platforms for developer flexibility, ahead of WordPress, Drupal, headless CMS, Adobe Commerce, and Shopify.
Can a Web App Integrate With QuickBooks? Yes (2026)
Yes, a web application can integrate with QuickBooks and other accounting software via API, webhooks, or middleware. Here's how the options compare in 2026.
How to Choose a Web Development Company in Los Angeles
Learn how to choose a Los Angeles web development company using a practical scorecard for experience, team, process, testing, launch, and support.
Why a New Website Often Hurts SEO Before It Helps (And How to Launch One That Wins)
A new website should accelerate growth, not reset years of SEO progress. Learn why redesigns often cause temporary ranking fluctuations, how search engines evaluate new content, and the engineering practices that preserve existing authority while building a stronger long-term foundation for organic growth.
How to Prepare Your Product Catalog for AI Shopping (Without Starting Over)
Shoppers are asking ChatGPT and similar tools plain questions before they land on your product pages. If your catalog only has thin titles and generic five-star reviews, those models have little to work with. This guide covers four practical fixes; structured attributes, conversational descriptions, detailed FAQs, and story-driven reviews, plus how that overlaps with SEO. Your content should answer the questions customers already ask.
How AI, Plasmic, and Next.js Changed the Way We Build Websites
Endertech rebuilt its own website around Plasmic and Next.js to create a governed visual CMS. Marketers can now edit pages visually while engineering preserves the design system, SEO, analytics, performance patterns, and brand standards—proving you don’t have to choose between speed and quality.
