Articles & Perspectives
Bringing In‑Store Personalization Online: How We Integrated STORIS with Klaviyo Using Webhooks
How we connected STORIS to Klaviyo with a custom webhook middleware so retailers can use in‑store quotes, orders, and fulfillments to trigger personalized email flows, review requests, and smarter segmentation—bringing online‑level personalization to the showroom.
AI Driven Software Development with Cursor
AI has changed how we write software, but the real story isn’t “AI writes code.” The real story is how you work with AI: what you delegate, what you design yourself, and how you keep the whole thing from turning into an unmaintainable mess.
Two Years Later: TailwindCSS Is Thriving
Two years ago, I predicted TailwindCSS would fade like Bootstrap. I was wrong. Both frameworks are thriving in 2025, but not competing. They evolved instead.
Architecting Custom Order Pages in Shopify Using Customer Account UI Extensions
Architecting a Flexible Hours & Scheduling System With a Custom Form
What Is a Website Manifest and Why Do You Need it?
Learn what a website manifest is, how it powers Progressive Web Apps, and why it's essential for creating app-like experiences on mobile devices. Includes implementation tips.
How Shopify Shop Metafield Objects can be Used to Show Information about your Brick and Mortar Stores
This guide shows how to centralize store details in Shopify using shop metafields (and metaobjects) and render them across your theme. Set up fields for hours, address, contact, and policies, then use Liquid snippets to keep headers, footers, and templates consistent and easy to maintain.
AI Can Run Your Ecommerce Customer Support
Traditional live chat systems struggle to keep up. Even with 24/7 support teams or chatbots, responses often feel robotic, and handling real data (like orders, returns, or account details) is difficult without custom development. With rapid progress in agentic intelligence over the past few months, today’s AI systems are far more reliable and less error-prone than they were a year ago.
CSS Container Queries
Using AI to Accelerate and Enhance Test-Driven Development
Building a Multi-Step Form in October CMS 2 with jQuery, HTML5 Validation, and Centralized Saving
