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Engineering, commerce, design, and delivery — notes from our team.

How Endertech Collaborates to Build Efficient Business Software

Published 10/19/2018

A sneak peak into how our Designers & Project Managers work together to transform business forms(a common software interface) from "usable" to "efficient".

Design
How Endertech Collaborates to Build Efficient Business Software

3 Things you can do to follow-through when you are feeling unmotivated

Published 10/5/2018

I’ve struggled to finish writing the article you are about to read for couple of months now; one of many times I’ve procrastinated and even failed to follow-through with something I proposed myself to do. Hope they can help you too! 👍

Management
3 Things you can do to follow-through when you are feeling unmotivated

Today, We PAINT

Published 9/18/2018
Gabriel Richards

A few of us at Endertech mixed it up recently... we took a morning off to go painting at a local park!

Design
Today, We PAINT

Invisible reCAPTCHA 101

Published 9/12/2018
Brian Miller

As most have probably already seen, Google has something called reCAPTCHA that is designed to prevent spambots from submitting tons of garbage to your form postback processor.

Software
Invisible reCAPTCHA 101

OAuth2 with Magento Cloud and Local PHP Server

Published 7/30/2018
Roberto Olmos

I was using the magento-cloud CLI tool a bit ago, which is for interacting with their cloud hosting service, and it had an interesting login mechanism. I dug into it a bit to figure out what it was doing and thought I’d share what I learned.

Cloud
OAuth2 with Magento Cloud and Local PHP Server

WWDC 2018: Create a Machine Learning model to categorize blog articles with CreateML

Published 7/18/2018

One of my favorite announcements at WWDC 2018 was the unveiling of CreateML, a new framework that helps developers create machine learning models using Swift and Xcode.

Software
WWDC 2018: Create a Machine Learning model to categorize blog articles with CreateML

SEO Tactics Circa 2018

Published 7/13/2018

Just since as recent as 2015, Google has made significant changes to its SEO algorithm with its formula now attaching much more weight to elements such as site security, mobile responsiveness, and site speed than was the case with its SEO formula earlier this decade.

Marketing
SEO Tactics Circa 2018

Progressive Web Apps

Published 4/27/2018
Roberto Olmos

“Progressive Web App” (PWA) is a term coined around 2015 to describe websites that operate like native apps and meets a set of criteria for the functionality that the PWA takes advantage of.

SoftwareDesign
Progressive Web Apps

The Hana Shirt Co. Release!

Published 3/23/2018
Jonathan Anderson

This unique vintage Hawaiian shirt website was one of our first custom e-commerce projects allowing them to share their rare collection of vintage Hawaiian shirts with the world, ranking #1 on Google for a variety of Hawaiian shirt related keywords.

SoftwareE-Commerce
The Hana Shirt Co. Release!

Managing the Challenging Transition to AdWords New UI

Published 3/14/2018

With apologies to Bing Ads, whom I greatly respect as well, the standard bearer for efficient, intuitive, and functional pay per click UI (user interface) has always been Google AdWords.

Marketing
Managing the Challenging Transition to AdWords New UI

Optimizing Your Checkout Funnel

Published 3/9/2018

Almost every website has a goal. Often the goal is to get someone to buy something. Other times, the goal may be to get the reader to complete a contact request. Sometimes the goal may be to inform or entertain, but there is still a goal.

E-Commerce
Optimizing Your Checkout Funnel

1 Year In: Essentials for a New Software Developer

Published 3/9/2018
Arturo Trejo

In my last article I talked about 3 key things I have learned as a junior developer: those keys were being open minded, learning every day, and becoming a part of the company. However, I always wondered at an early stage what essentials should I know?

Software
1 Year In: Essentials for a New Software Developer
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