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Magento 1 EOL - Migrate to Magento 2
Magento, the popular ecommerce platform has moved on from Magento 1 (M1) to Magento 2 (M2). If you own a Magento 1 e-commerce Store, you must consider moving along and upgrading Magento to the latest version .
10 Factors to Maximize Your Conversion Rate
Many online stores are functionally sound, but ineffective at producing sales. The conversion rate of an eCommerce site is the rate at which its visitors become purchasers. An effective online store not only makes goods available, it promotes the desirability of those goods and encourages visitors to acquire them.
Serving a Broader Audience Through Localization
Localization can be as simple as translating text on a website’s pages, or as complex as providing different sets of pages, images, and data. The number one reason to add localization is increasing your site’s audience. For a commercial or ecommerce site, a larger audience means increased revenue.
E-Commerce Marketing and Remarketing - the Answer to Cart Abandonment
Two-thirds of all e-commerce shopping carts are abandoned. That is, online customers select items for purchase but do not actually complete the purchase.
Act Like a Media Company
The consumers’ attention has been shifting rapidly to places where there are no longer people in charge of what content gets shown. The internet is now the middleman.
Digital Marketing and Search Engine Optimization (SEO)
Businesses have changed significantly since the 1950s, but the need to engage in effective marketing has not. As people spend more time online for work and pleasure, business owners recognize the importance of digital marketing to create and keep customers.
Designing Recoverable Shopify Syncs: From Failed Batches to Targeted Retries
Reliable Shopify integrations need more than background jobs and retries. This article explains how object-level recovery messages, safe GraphQL slicing, and focused test coverage make inventory, metafield, and variant synchronization easier to diagnose and recover.
Using ReCharge Subscription App with Outdated Shopify Themes
Article describing how ReCharge Subscription App can be extended to legacy Shopify themes.
How to Compare Integrated Digital Marketing Agencies
A practical scorecard for comparing integrated digital marketing agencies before you sign a retainer: evidence to request, engagement-model tradeoffs, KPIs, and red flags.
Data Security: Do I Need an SSL Certificate?
The potential need for an SSL Certificate is an important consideration for any website that handles visitor information in order to protect it and assure visitors that their sensitive data is being sent to the correct source rather than to a criminal enterprise.
WordPress Magento Integration
Some store owners will ask how a blog can help their e-commerce website. On the surface, it is a commitment to write a blog and keep it current. But a blog can be a great tool to improve your SEO.
Planning Your E-Commerce Shipping & Customer Service Policies
Discussion of shipping charges & customer service policies for a business adding e-commerce to its brick & mortar. Topics include whether customer or business will bear shipping costs, how customers will contact you online and policies for responding.