What’s the Average eCommerce Conversion Rate? Find Out Here

Have you every wondered how your e-commerce store's conversion rates compare with averages across industries and the world? Here's a nice visual to help you understand.

What Is Search Engine Optimization in 2017?

SEO in 2017 has evolved far beyond on-page optimization and backlink profiles. Though still foundational, those are merely the table stakes. Beyond achieving the first page of Google results... where else can your brand gain visibility?

Your Content Management System... More Than What Your Users See

The design phase of your CMS is an opportunity to review your workflows, your decision making processes, and improve the way you operate and express your business. We discuss the factors to consider during the design phase.

Is Ecwid the Best Shopify Alternative?

Ecwid and Shopify are popular ecommerce platforms with different strengths and limitations. Is Ecwid the best Shopify alternative?

Selling Globally on Shopify: 8 Factors To Consider

Article on the best 8 factors to consider for selling globally with Shopify. We list each factor, their importance and the next step to incorporate in your store.

Reddit Is Becoming a Critical AI Search Channel

As AI-powered search continues reshaping digital discovery, Reddit is emerging as one of the most influential sources for conversational authority and buyer trust. Learn how Endertech’s pilot campaigns are leveraging Reddit to drive awareness, increase branded search activity, and improve AI search visibility across modern search ecosystems.

How AI, Plasmic, and Next.js Changed the Way We Build Websites

Endertech rebuilt its own website around Plasmic and Next.js to create a governed visual CMS. Marketers can now edit pages visually while engineering preserves the design system, SEO, analytics, performance patterns, and brand standards—proving you don’t have to choose between speed and quality.

Digital Reputation Management: The Performance Marketing Advantage Often Overlooked

Every digital marketing campaign eventually leads to one critical moment: validation. Before contacting your business, prospects search your company name, review your Google Business Profile, browse industry directories, compare reviews, and verify your credibility across the web. If they encounter outdated information, inconsistent branding, or incomplete business listings, confidence quickly erodes. Digital reputation management isn't just about responding to reviews. It's about ensuring your business is represented accurately, consistently, and professionally everywhere customers look. Discover why maintaining your online presence is one of the simplest and most effective ways to improve conversion rates, strengthen local SEO, and maximize the return on every marketing investment.

E-commerce Essentials<br>(Vendor Case)

As a percentage of U.S. retail sales, eCommerce is growing and has been for many years. Will your business be positively or negatively impacted by this trend?

How to Extend React Admin and Why You Need To

This is the first part or our React series focusing on unique customizations to further improve on the foundation of React Admin. The purpose of this article - touch on features that React Admin is missing and give examples of how one could remedy the missing parts.

Building a Multi-Step Form in October CMS 2 with jQuery, HTML5 Validation, and Centralized Saving

How to Develop Custom Business Software That Employees Will Use

In this article, we touch on some key factors to consider when developing custom business software that employees will be more happy to use. Understanding why this is important can save you thousands.