E-Commerce & Shopify Strategy Articles
E-Commerce
Highlights from the 2016 Global Security Report by Trustwave
Roberto OlmosTrustwave's global security report spotlights why applying Magento and WordPress updates ASAP after they're released is what helps prevent your site from being hacked.
The Imagine 2016 Conference Welcomes Magic, Magento 2, & Magento Enterprise Cloud
Gabriel RichardsEndertech attended Imagine 2016, the Magento conference in Las Vegas at the Wynn this year. Magento Enterprise Cloud was announced and Magento 2 matures.
Is Your Ecommerce Site Ready for the Holiday Shopping Season?
Karen D. McRaeThe holiday shopping season is right around the corner! Here are 10 things to check on your e-commerce site to make sure you're ready for online shoppers.
Bounce Rates: How They Affect Your Conversion Rates; and How to Fix Them
Karen D. McRae"Bounce rates" are pesky number. Can you lower your bounce rate? Yes. Though you can't be everything to everyone, here are some tips for improving your bounce.
What is CRO and Why Do E-Commerce Sites Need It?
Karen D. McRaeCompetition online is fiercer than ever. How can you make your e-commerce site the best it can be? Simple: conversion rate optimization. Read on for tips.
Achieving PCI Compliance for SAQ D with Amazon AWS
Gabriel RichardsWhat do you do when your merchant account insists on PCI compliance? Read on to find out how we went from SAQ A to SAQ D in 30 days!
5 Factors that Influence Ecommerce Buying Decisions
Small businesses can analyze & optimize for factors influencing the Ecommerce buying decisions of customers.
Comparison of 5 Ecommerce Platforms for Small Business
Traditionally, most buying and selling was done in person in a brick and mortar store. But today's increasingly digitalized age has caused a significant shift from an in-store to an online shopping experience.
5 Things Your Ecommerce Site Should Do Before the Holiday Rush
Preparing your Ecommerce site and business in advance of Holiday Season rush is essential for reaping benefits for Cyber Monday & beyond.
Ecommerce Tips: How to Prepare for a Successful Holiday Season
Gabriel RichardsSuccessfully launching an Ecommerce site for the Holiday Season requires sufficient lead time for business planning, building your site and carefully rolling it out before the "stresses" of Cyber Monday.
Intro to Payment Gateways for Your Crowdfunding Site
Gabriel RichardsHow to determine the best Payment Gateways for your Crowdfunding Site including discussion of "all-or-nothing" and "partial credit" models and comparisons of payment service providers WePay, Balanced and PayPal.
Planning Your E-Commerce Shipping & Customer Service Policies
Gabriel RichardsDiscussion of shipping charges & customer service policies for a business adding e-commerce to its brick & mortar. Topics include whether customer or business will bear shipping costs, how customers will contact you online and policies for responding.