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E-commerce Trends + Facts 2018
2017 was a banner year for E-commerce in US and globally. In the US alone, over 54M shopped online and over 64M shopped online and in stores. There were 58 days where online sales exceeded 1 Billion dollars. US Online Sales topped $459B which represents approximately 13% of Total US Retail.
Leveraging the Mini Cart for More and Larger Sales
Most e-commerce models use a funnel to show a linear process of finding your site, then finding products, adding those products to a cart, and finally checking out. However many shoppers don’t follow a linear model.
20 Best Shopify Apps to Increase Sales for Your Store
A helpful article on the top Shopify Apps chosen and rated by real users and Shopify Developers. Review the best Shopify Apps to save time & discover what Apps work best for your Shopify store.
The Shopify Theme and Online Store Editor Explained
Article that breaks down the Shopify Theme and Online Store Editor in order to make better design decisions for your Shopify store.
Ecommerce Essentials<br>(Consumer Case)
According to the United States Census Bureau, eCommerce accounted for 8.3% of all U.S. retail sales in the 4th quarter of 2016. This activity represents $102.6 billion in goods and services, out of a total $1.2 trillion.
Medium: The Online Publishing Platform That Can Grow Your Audience
Regardless of the product or service a company sells, the company has a better chance to reach it’s target audience if they act like a media company.
Shopify Update — Online Store 2.0: What It Means for Shopify Owners
For this article, we provide an overview of the new Shopify update they call Online Store 2.0. The update touches on three major categories. Learn what they mean for your store, now and for the future.
10 Factors to Maximize Your Conversion Rate
Many online stores are functionally sound, but ineffective at producing sales. The conversion rate of an eCommerce site is the rate at which its visitors become purchasers. An effective online store not only makes goods available, it promotes the desirability of those goods and encourages visitors to acquire them.
Bringing In‑Store Personalization Online: How We Integrated STORIS with Klaviyo Using Webhooks
How we connected STORIS to Klaviyo with a custom webhook middleware so retailers can use in‑store quotes, orders, and fulfillments to trigger personalized email flows, review requests, and smarter segmentation—bringing online‑level personalization to the showroom.
What's the Plan to “Staff Up” Your New E-Commerce Business?
Giving consideration during the e-commerce planning process to the “people power” required for the addition of online sales. Options discussed include engaging employees or freelancers, outsourcing to development firms and "off the shelf" products.
5 Factors that Influence Ecommerce Buying Decisions
Small businesses can analyze & optimize for factors influencing the Ecommerce buying decisions of customers.
Amazon BOPIS API Integration
Endertech has integrated the new Amazon BOPIS API with the ERP / POS from a major mattress retailer. Learn the details in this story.