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Customer Journey Series Pt 4 - Software Development Estimate: Upfront vs Time-Based Estimates
Understanding a Software Development Estimate is important. Let's simplify software estimates & why project management style matters.
Email Marketing Costs: Finding the Most Affordable Solution
Learn about the various costs involved in running email campaigns. Working with an experienced email marketing specialist can help you cut or avoid some costs.
How to Choose the First Business Workflow for AI Automation
Choose first AI automation workflow candidates with clear inputs, verifiable outputs, and human review. Learn how to assess risk, test handoffs, and measure value.
Custom Software vs Off-the-Shelf Systems for Business Operations
Custom software vs off the shelf software: choose by workflow fit. Compare tradeoffs, integration needs, data ownership, and support before replacing systems.
5 Factors that Influence Ecommerce Buying Decisions
Small businesses can analyze & optimize for factors influencing the Ecommerce buying decisions of customers.
Actions Over Assumptions: Testing New Marketing Strategies
The idea is important and the first step, but the actual execution of it has to be the next step. We can formulate opinions about different marketing ideas all day and assume different things as to why they probably will work or probably won’t work. The problem is, if you don’t try you won’t ever know!
Giving AI Agents Real Employee Identity With MCP OAuth
Shared API keys make agent actions anonymous. Here is how we unified Google Workspace SSO with an MCP OAuth 2.1 authorization server so remote agent harnesses act as signed-in employees, with attribution, consent, and automation still available when humans are not in the loop.
What's coming up for Bluetooth on the web?
Bluetooth has come a long way since it's inception in 1994. There are some exciting new innovations being worked on beyond just the standard beacons.
Why Go Mobile?
Asking today whether you *really* need a mobile presence, is like asking in 1999 whether you *really* need a website.... you're already late to the game... so better hop on the bandwagon and consider that many customer's first impression of you is the mobile experience your site provides them!
One Converge Backlog, Many Hydrogen Brands—Without Forking Forever
Part 4 of the Converge Accessibility craft series: how to run one WCAG remediation backlog across multiple Hydrogen storefronts, shared packages, ownership triage, and retest matrices without forking forever.
Introduction to Klaviyo for Headless E-Commerce
Learn how to get started with Klaviyo for headless ecommerce. Discover what Klaviyo can do, its pricing, and how to integrate it with ecommerce platforms via API.
Monolithic vs Headless Magento: Which is Better for You?
Magento offers two architectural ecommerce approaches: Monolithic and Headless. Learn their differences and similarities. When to use monolithic vs headless Magento commerce.