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153 articles matching “boolean-value”.
Act Like a Media Company

Act Like a Media Company

Published 8/8/2017

The consumers’ attention has been shifting rapidly to places where there are no longer people in charge of what content gets shown. The internet is now the middleman.

Marketing
Act Like a Media Company
Mindset Matters: The Culture of Endertech

Mindset Matters: The Culture of Endertech

Published 4/10/2026
Gabriel Richards

Mindset influences more than individual performance. It shapes team culture, leadership, and the way organizations respond to challenge, feedback, and change. At Endertech, our Fundamental Behaviors reflect a Growth Mindset culture built on learning, accountability, respect, and continuous improvement.

Management
Mindset Matters: The Culture of Endertech
Why Create a Dark and Light Mode for your Site?

Why Create a Dark and Light Mode for your Site?

Published 12/5/2023
Brian Miller

Dark mode or light mode? The benefits of adopting this color design mode for your website and your users has its benefits.

Design
Why Create a Dark and Light Mode for your Site?

How to Compare Integrated Digital Marketing Agencies

Published 9/22/2026
Gabriel Richards

A practical scorecard for comparing integrated digital marketing agencies before you sign a retainer: evidence to request, engagement-model tradeoffs, KPIs, and red flags.

E-CommerceMarketingShopify
How to Compare Integrated Digital Marketing Agencies
Adding Custom Fields to Custom Post Types

Adding Custom Fields to Custom Post Types

Published 8/8/2017
Arturo Trejo

Wordpress Advanced Custom Fields plugin is the optimal way to organize information in post types. It allows for custom fields to be created and is a helpful way to organize information. Whether you want a simple text box or adding a relationship between post types advanced custom fields makes it super easy to use.

Software
Adding Custom Fields to Custom Post Types
7 Things to Consider Before Hiring an Email Marketing Consultant

7 Things to Consider Before Hiring an Email Marketing Consultant

Published 6/30/2023

Discover the crucial factors to consider before engaging an email marketing consultant. Make an informed choice for your business's success.

MarketingKlaviyoEmail Mktg Strategy
7 Things to Consider Before Hiring an Email Marketing Consultant
Building a Marketing System That Improves Itself

Building a Marketing System That Improves Itself

Published 9/21/2026
Gabriel Richards

We're building a self-improving marketing system. The hard part was not finding one AI smart enough to run marketing. It was designing an organization of humans, AIs, and software that learn together without losing accountability.

MarketingManagementAI
Building a Marketing System That Improves Itself
NestJS Winston Logger: How to Save Logs to a Database

NestJS Winston Logger: How to Save Logs to a Database

Published 9/5/2026
Thom Zolghadr

Persist NestJS logs to a database with Winston: complete code for the custom transport, TypeORM Log entity, and Logger module — working walkthrough from Endertech engineers.

SoftwareNestJS
NestJS Winston Logger: How to Save Logs to a Database
Upgrading a Legacy Symfony 4.4 Application to Symfony 7.4: A Practical Modernization Strategy

Upgrading a Legacy Symfony 4.4 Application to Symfony 7.4: A Practical Modernization Strategy

Published 4/15/2026

Upgrading from Symfony 4.4 to 7.4, including Sonata Admin, is more than a technical chore—it’s a strategic investment in security, performance, and long-term velocity. This guide walks through a practical, low-risk upgrade strategy built around dedicated staging environments, systematic deprecation cleanup, and measurable business outcomes.

SoftwareSymfony
Upgrading a Legacy Symfony 4.4 Application to Symfony 7.4: A Practical Modernization Strategy
Add a background image with TailwindCSS

Add a background image with TailwindCSS

Published 5/31/2024
Yasuhiro Nakano

How to add a background image with TailwindCSS and CSS variables.

Web DevelopmentReactHeadless
Add a background image with TailwindCSS
Building an AI Support Workflow with a Remote MCP Server: A Production Case Study

Building an AI Support Workflow with a Remote MCP Server: A Production Case Study

Published 5/28/2026
Gabriel Richards

A real-world case study of an AI support workflow that classifies inbound email, retrieves prior sent-mail precedents through a remote MCP server, and hands human-reviewed drafts to staff in Gmail.

SoftwareAI
Building an AI Support Workflow with a Remote MCP Server: A Production Case Study
Bringing In‑Store Personalization Online: How We Integrated STORIS with Klaviyo Using Webhooks

Bringing In‑Store Personalization Online: How We Integrated STORIS with Klaviyo Using Webhooks

Published 12/28/2025
Jonathan Anderson
Gabriel Richards
Willem Luijt
Thom Zolghadr

How we connected STORIS to Klaviyo with a custom webhook middleware so retailers can use in‑store quotes, orders, and fulfillments to trigger personalized email flows, review requests, and smarter segmentation—bringing online‑level personalization to the showroom.

E-CommerceMarketingKlaviyo
Bringing In‑Store Personalization Online: How We Integrated STORIS with Klaviyo Using Webhooks
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