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Your Content Management System... More Than What Your Users See
The design phase of your CMS is an opportunity to review your workflows, your decision making processes, and improve the way you operate and express your business. We discuss the factors to consider during the design phase.
What's the Plan to “Staff Up” Your New E-Commerce Business?
Giving consideration during the e-commerce planning process to the “people power” required for the addition of online sales. Options discussed include engaging employees or freelancers, outsourcing to development firms and "off the shelf" products.
Is Ecommerce an Option for your Brick & Mortar?
An outline of initial steps in the planning process for a brick and mortar operation considering an e-commerce presence, including which businesses lend themselves to e-commerce, analyzing potential competition in cyberspace, and the concept of differentiation in the online marketplace.
Why Create a Dark and Light Mode for your Site?
Dark mode or light mode? The benefits of adopting this color design mode for your website and your users has its benefits.
What's Wrong With My Web Font?
3 things to keep in mind when choosing a web font to ensure users are getting the design experience that you intended.
The Shopify Theme and Online Store Editor Explained
Article that breaks down the Shopify Theme and Online Store Editor in order to make better design decisions for your Shopify store.
The Power of API Platform Operations
Discover the power of design first approach with API's and configurations for API Platform Operations to customize and complete your HTTP requests.
Add a Website to Your New Business
Discussion of the process involved in adding a website to a new business including one-size-fits-all versus customization, collaborative process with website developers, waterfall and agile development methodologies and potential goals of a new business website.
The Logo Comes Last: Developing an Effective Brand Identity
My design team and I recently had the exciting opportunity to develop the brand identity for a new product from scratch. When our client, Global Electronic Technology, approached us with this project, their new product didn’t even have a name yet.
Where to Place a Call to Action Throughout Your Blog Post
Are you wondering where to place your calls to action in your blog post? Here is a detailed discussion with the key places to incorporate your CTAs for the best results.
Advantages of Progressive Web Apps Over Other Web Formats
Examining why business leaders seek out the advantages of Progressive Web Apps, while comparing it to other formats - web apps, mobile apps.
Make Your Website Mobile Friendly or Face Extinction On Google
If your website is not mobile friendly, you could be leaving a lot of money and opportunity on the table. In fact, you could disappear altogether from Google search. Yep, you read that right. Read on to find out more about mobile internet usage and how you can prepare for the coming Mobileggedon.