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Designing Doctrine Indexes Around Real Ecommerce Middleware Lookup Paths
A practical look at using Doctrine’s metadata event system to manage a consistent, query-driven index policy for ecommerce middleware, without scattering database decisions across individual entities and migrations.
20 Best Shopify Apps to Increase Sales for Your Store
A helpful article on the top Shopify Apps chosen and rated by real users and Shopify Developers. Review the best Shopify Apps to save time & discover what Apps work best for your Shopify store.
Fast Magento 2 Product Import: Automate with Google Sheets
Adding Google Scripting for Google Sheets to our Magento 2 Product Import Workflow helped us rapidly organize client data into the Magento 2 format and increased import efficiency by 120%!
Amazon STORIS Integration
We integrated our client's Amazon Seller Central account with STORIS using the Amazon Selling Partner API. Here's the story.
Making “Available to Try” Accurate for Product Kits
For kits on Shopify + STORIS, “Available to try” should only light up when every component has stock at that store, and fail closed when inventory data is missing.
Endertech Takes on the 100 Day Project
If you had 100 days to learn a new skill, improve yourself, or share something you love with the world, would you? At Endertech, we're doing exactly that. We've accepted the challenge of the 100 Days Project to commit to doing something every single day, for 100 days straight. Find out what each Endertechie is doing for the next 100 days and how to keep up with their progress.
Designing Recoverable Shopify Syncs: From Failed Batches to Targeted Retries
Reliable Shopify integrations need more than background jobs and retries. This article explains how object-level recovery messages, safe GraphQL slicing, and focused test coverage make inventory, metafield, and variant synchronization easier to diagnose and recover.
Keeping Shopify Checkout QA Reliable When the Platform Changes Underneath You
Shopify checkout is a moving dependency. This project shows how resilient end-to-end browser tests can absorb interface changes, such as consent overlays and new required fields, without weakening validation of the shipping logic customers rely on.
Achieving PCI Compliance for SAQ D with Amazon AWS
What do you do when your merchant account insists on PCI compliance? Read on to find out how we went from SAQ A to SAQ D in 30 days!
Single Sign On Authentication Using a Symfony Framework
Single Sign-On can eliminate friction in the user experience and can be implemented via a Symfony framework for user authentication between websites.
5 Factors that Influence Ecommerce Buying Decisions
Small businesses can analyze & optimize for factors influencing the Ecommerce buying decisions of customers.
Digital Reputation Management: The Performance Marketing Advantage Often Overlooked
Every digital marketing campaign eventually leads to one critical moment: validation. Before contacting your business, prospects search your company name, review your Google Business Profile, browse industry directories, compare reviews, and verify your credibility across the web. If they encounter outdated information, inconsistent branding, or incomplete business listings, confidence quickly erodes. Digital reputation management isn't just about responding to reviews. It's about ensuring your business is represented accurately, consistently, and professionally everywhere customers look. Discover why maintaining your online presence is one of the simplest and most effective ways to improve conversion rates, strengthen local SEO, and maximize the return on every marketing investment.