E-Commerce & Shopify Strategy Articles

The Agentic Shift: Why E-Commerce Brands Need an MCP Server Now

Gabriel Richards

We are entering the era of "Agentic Commerce," where AI agents like ChatGPT and Gemini handle the entire shopping journey. While Shopify’s Universal Commerce Protocol (UCP) opens the door, building your own private Model Context Protocol (MCP) server is how you take control. Discover why owning your data infrastructure is the key to maintaining a competitive edge.

Integrating Avalara with Shopify Checkout to Clearly Show Recycling Fees

Gabriel Richards

Tuong Nguyen

Yasuhiro Nakano

Some states require mattress recycling fees to appear as their own tax line during checkout. This article walks through how we combined Avalaras AvaTax API, Shopify metafields, middleware, and Checkout UI extensions to display a clear tax and recycling-fee breakdown in Shopify checkout for two brands.

How Shopify Shop Metafield Objects can be Used to Show Information about your Brick and Mortar Stores

Thom Zolghadr

This guide shows how to centralize store details in Shopify using shop metafields (and metaobjects) and render them across your theme. Set up fields for hours, address, contact, and policies, then use Liquid snippets to keep headers, footers, and templates consistent and easy to maintain.

AI Can Run Your Ecommerce Customer Support

Angel A. Hernandez

Traditional live chat systems struggle to keep up. Even with 24/7 support teams or chatbots, responses often feel robotic, and handling real data (like orders, returns, or account details) is difficult without custom development. With rapid progress in agentic intelligence over the past few months, today’s AI systems are far more reliable and less error-prone than they were a year ago.

How to create a Shopify Checkout UI Extension

Thom Zolghadr

iSClinical.com Core Web Vitals on Magento 2: Before and After

Cuong Xuan Nguyen

If you’ve ever tried to seriously optimize your e-commerce website, you will know that quick load times and interaction responses are crucial to a satisfying user experience and good SEO. Your site’s performance in these metrics will influence your search engine ranking position and the sales your website generates.

Hyva and Magento

Sheila V. John

Ecommerce made happy. Hyvä products help you build the fastest stores while reducing cost and time to market

How to Customize the UpCart Price Format in your Shopify Store

Thom Zolghadr

How to Customize the UpCart Price Format in your Shopify Store to Remove Decimals and Trailing Digits

Best Practices to Customize Shopify Checkout Process in Headless Mode

Learn how to enhance the performance of your Shopify store on mobile screens and drive more sales with these tips to optimize Shopify for mobile performance.

Tips to Optimize Shopify for Mobile Performance

Learn how to enhance the performance of your Shopify store on mobile screens and drive more sales with these tips to optimize Shopify for mobile performance.

Tips for Building Dynamic UIs for Headless Ecommerce with React Components

Learn about dynamic User Interfaces and React components. Discover the tips for building dynamic UIs for headless ecommerce with React components.

Best Headless Shopify Ecommerce Growth Hacks To Know About

Discover the best headless Shopify ecommerce growth hacks to help you acquire and retain customers and optimize conversions and sales for sustainable growth.