Portfolio
Marketing
Brake Performance: Re‑Engineering Complex Automotive Ecommerce & Growth Marketing
+31% online revenue year over year. We rebuilt their entire operating system back to front. A complete e-commerce and fulfillment system for custom manufactured brake rotors. After launch, we took over marketing.
Performance Marketing for Omnichannel Furniture Ecommerce
10.25× return on ad spend. We scaled Today's Patio Google Ads into peak outdoor-furniture demand, moving budget when purchase intent rose and protecting efficiency as the season cooled.
Performance Marketing for a National Aftermarket Auto Parts Brand
8.22× return on ad spend since Endertech. We ran Brake Performance's Google Ads around conversion value, moving budget to the search that converted and cutting the spend that did not.
Today’s Patio: WooCommerce to Shopify Migration
2x+ online revenue since Endertech. We moved Today's Patio from WooCommerce to Shopify, connected their ERP (STORIS), and rebuilt their catalog so their products could be easily found on the site and advertised in search.
Building an ABM Learning Engine for an Emerging B2B Tech Brand
71.8% of target accounts reached. We ran LinkedIn ABM for Trayo as short experiments, sharpening message and ICP targeting until Sprint 2 CTR rose about 30× versus Sprint 1.
International Freight Forwarder Website Redesign & Digital Marketing Retainer with HubSpot Integration
Ongoing SEO and marketing retainer. We support Current International with technical SEO, paid search, and HubSpot so their site and campaigns stay aligned as the business grows.
City Gov Jobs
Case study for an online searchable database website that focuses on large public data and a custom Stripe subscription payment system.