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Customer Journey Series Pt 4 - Software Development Estimate: Upfront vs Time-Based Estimates
Understanding a Software Development Estimate is important. Let's simplify software estimates & why project management style matters.
The Logo Comes Last: Developing an Effective Brand Identity
My design team and I recently had the exciting opportunity to develop the brand identity for a new product from scratch. When our client, Global Electronic Technology, approached us with this project, their new product didn’t even have a name yet.
System Design - Over Engineering
Discover how overengineering can be hurting your software product or software plan. Learn to avoid the pitfalls.
We Replaced Shopify Search With AI — Here’s What Actually Happened
How we built a custom MCP + OpenSearch product discovery system—and what real customers are already doing with it.
The Power of Cross Browser Testing
Discover how cross browser testing and the hidden solutions it can help you find during software development and app development.
Leveraging the Mini Cart for More and Larger Sales
Most e-commerce models use a funnel to show a linear process of finding your site, then finding products, adding those products to a cart, and finally checking out. However many shoppers don’t follow a linear model.
Medium: The Online Publishing Platform That Can Grow Your Audience
Regardless of the product or service a company sells, the company has a better chance to reach it’s target audience if they act like a media company.
Hyvä and Magento
Ecommerce made happy. Hyvä products help you build the fastest stores while reducing cost and time to market
Will Your New Ecommerce Business Span the Cyber Globe?
Discussion of a Minimum Viable Product (MVP) as the building block for a business. Topics covered include cost efficient and timely feedback, use by startups and relation to crowd funding websites.
Know Your Magento 2 Tax Configuration
Magento calculates and applies tax based on tax rules. Each tax rule is associated with a particular customer tax class, product tax class, and tax rate. Each tax rate is associated with a particular tax zone.
Quarterly Review of Shopify Updates - January Edition
Discover the latest Shopify Updates that can benefit your store with updates that help you and your customers!
E-Commerce Marketing and Remarketing - the Answer to Cart Abandonment
Two-thirds of all e-commerce shopping carts are abandoned. That is, online customers select items for purchase but do not actually complete the purchase.