Blog <E-commerce, Software>
Comparison of 5 Ecommerce Platforms for Small Business
Traditionally, most buying and selling was done in person in a brick and mortar store. But today’s increasingly digitalized age has caused a significant shift from an in-store to an online shopping experience.

Blog <E-commerce>
Ecommerce Tips: How to Prepare for a Successful Holiday Season
Successfully launching an Ecommerce site for the Holiday Season requires sufficient lead time for business planning, building your site and carefully rolling it out before the “stresses” of Cyber Monday.

Blog <Marketing>
Forgotten Webpage Not Same as Deleted One (just ask LeBron)
“Scrubbing” unnecessary pages from a website avoids problems like the Cleveland Cavaliers had with “The Letter” while courting LeBron James return.

Blog <Software>
Multiple Inserts with Prepared Statements in Symfony 1.4
Using Prepared Statements in Symfony1.4 instead of other methods such as doInsert or creating an object in a loop.

Blog <Software>
The “What” of MySQL ENUMs (as well as the “Why”?)
An explanation of the MySQL Enum (“enumeration”) data type including a discussion of its practicality, advantages and disadvantages, usage examples and alternatives.

Blog <Design, Marketing, Software>
Add a Website to Your New Business
Discussion of the process involved in adding a website to a new business including one-size-fits-all versus customization, collaborative process with website developers, waterfall and agile development methodologies and potential goals of a new business website.

Blog <E-commerce, Marketing>
Planning Your E-Commerce Shipping & Customer Service Policies
Discussion of shipping charges & customer service policies for a business adding e-commerce to its brick & mortar. Topics include whether customer or business will bear shipping costs, how customers will contact you online and policies for responding.

Blog <Design, Software>
4 Tips for Positive User Experience
Four tips for a positive user experience (“UX”) on your website including accessibility to services, “social proofing”, clickable logos and analyzing and using site metrics.

Blog <Design, Marketing, Software>
A Users Guide to WordPress Plugins
A Users Guide to WordPress Plug-Ins for beginners including discussion of All In One SEO Pack, Aksimet, and WooCommerce.

Blog <E-commerce>
Will Your New Ecommerce Business Span the Cyber Globe?
Discussion of the planning process for analyzing targeted online customers and the potential geographic scope of an E-Commerce business including considerations of geography, demographics and socio-economics, as well as payment and shipping issues abroad.
