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Progressive Web Apps
“Progressive Web App” (PWA) is a term coined around 2015 to describe websites that operate like native apps and meets a set of criteria for the functionality that the PWA takes advantage of.
The Customer Journey Series Pt 1 - What Type of Software Do You Need?
This is part 1 of the Customer Journey Series in navigating software development process as a client. We discuss the types of software that exist and how to know which one fits you goals the best.
Developer Best Practices
Here at Endertech we pride ourselves on doing a good job and providing maximum value to our clients. Feeling satisfaction in doing one’s job is what keeps work fun and interesting. In accordance with those ideologies, we pay close attention to our code quality. For me, I consider coding to be digital clay and a form of artistic expression. Along those lines, creating the best possible code can be considered an artform. There’s a lot to consider there; in this article I’ll go over the basic tenets that guide Endertech's developers and our coding process.
Storytelling in Social Media for Ecommerce Results
In my professional experience here at Endertech and as digital designer in general, one of the most common questions I’ve heard from e-commerce clients is how to approach social media marketing. If you’re an owner or employee of a small to medium sized e-commerce site, then this article is for you.
What is an API and What Can it Do?
Brief article explaining the benefits of API development for your software project. Learning the basics of API integrations in order to develop a more powerful software. Better data and better functionality can be expected from API development projects.
How to Have a Successful Project - Part One - Preparation
We’ve executed hundreds and hundreds of projects at Endertech since our founding in 2000, and as I reflect upon all that experience, it occurs to me that our most successful projects have a few things in common.
WordPress: One of the Best Content Management Systems
WordPress is one of the most impressive content management systems (CMS) built on PHP / MySQL. Is WordPress right for you? Let's find out!
Scalable Vector Graphics Growing Into the Standard
Scalable Vector Graphics (SVG) was developed in 1999 as an open standard for the web but is increasingly used due to responsive design, viewports, web animation and Retina type displays.
iSClinical.com Core Web Vitals on Magento 2: Before and After
If you’ve ever tried to seriously optimize your e-commerce website, you will know that quick load times and interaction responses are crucial to a satisfying user experience and good SEO. Your site’s performance in these metrics will influence your search engine ranking position and the sales your website generates.
Exploring GraphQL in Magento: Unlocking the Full Potential of Headless Architecture
Learn about GraphQL and why it is useful for Magento 2 developers. Discover the requirements and steps involved in using GraphQL in Magento 2.
The Agentic Shift: Why E-Commerce Brands Need an MCP Server Now
We are entering the era of "Agentic Commerce," where AI agents like ChatGPT and Gemini handle the entire shopping journey. While Shopify’s Universal Commerce Protocol (UCP) opens the door, building your own private Model Context Protocol (MCP) server is how you take control. Discover why owning your data infrastructure is the key to maintaining a competitive edge.
Why Boring Reference Content Is Some of the Best SEO You're Not Doing
Product pages sell to people who already know what they want. Reference content (glossaries, compliance guides, industry stats) wins over everyone still figuring it out, and gives search engines and AI tools a reason to cite you along the way.