Headless Magento: Is It the Right Choice for You?

Headless ecommerce Magento provides some excellent benefits, but some circumstances may render it less suitable than traditional Magento. Let’s find out more.

What Is Great Web Development?

The Basics About Database Applications

What is a database and why do you need one? Learn about best practices for creating and maintaining databases and database applications.

Act Like a Media Company

The consumers’ attention has been shifting rapidly to places where there are no longer people in charge of what content gets shown. The internet is now the middleman.

How AI, Plasmic, and Next.js Changed the Way We Build Websites

Endertech rebuilt its own website around Plasmic and Next.js to create a governed visual CMS. Marketers can now edit pages visually while engineering preserves the design system, SEO, analytics, performance patterns, and brand standards—proving you don’t have to choose between speed and quality.

Shopify Functions: A Better Way To Customize Shopify

Shopify Functions lets you customize Shopify’s core functionality. This helps developers & merchants build unique shopping experiences.

Serving a Broader Audience Through Localization

Localization can be as simple as translating text on a website’s pages, or as complex as providing different sets of pages, images, and data. The number one reason to add localization is increasing your site’s audience. For a commercial or ecommerce site, a larger audience means increased revenue.

Geography-First PPC: How to Structure Google Ads for Regional Service Businesses

Most Google Ads guidance assumes one city or one service. This breaks down how to structure an account for businesses that are neither: organizing campaigns by service line, layering Performance Max by audience, and expanding geographic targeting in deliberate phases instead of all at once.

Shopify Hydrogen Framework: How It Works to Help Your Shopify Design

Learn how the Shopify Hydrogen framework employs different methods to balance power & performance to accelerate frontend design & development.

Let Google Cook - Why Doing Less in Google Ads Often Produces Better Results Than Daily Optimization

Most advertisers think better Google Ads performance comes from constant optimization. In reality, excessive daily changes often disrupt machine learning systems before they can stabilize. This article explores why campaign stability, stronger conversion signals, better creative, and patience frequently outperform reactive PPC management.

Magento ERP Integration for Ecommerce Business Owners

In this article, we discuss the benefits of ERP planning and implementation. Find out how it can impact your overall business.

How to Extend React Admin and Why You Need To

This is the first part or our React series focusing on unique customizations to further improve on the foundation of React Admin. The purpose of this article - touch on features that React Admin is missing and give examples of how one could remedy the missing parts.