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We Run Our Agency on MCP
Most AI demos stop at chat. We wired Model Context Protocol into the portal we use to run the agency—originally so OpenAI / ChatGPT and our own in-portal assistant could take real actions—then hardened it for day-to-day use.
How AI, Plasmic, and Next.js Changed the Way We Build Websites
Endertech rebuilt its own website around Plasmic and Next.js to create a governed visual CMS. Marketers can now edit pages visually while engineering preserves the design system, SEO, analytics, performance patterns, and brand standards—proving you don’t have to choose between speed and quality.
WordPress Video Streaming - How to Host, Encode, and Stream your OWN Videos.
Despite the prevalence of video streaming on the web, a video streaming site is not the easiest kind of site to set up. Here are some tips on how to set up a quality WordPress video streaming site.
What's Wrong With My Web Font?
3 things to keep in mind when choosing a web font to ensure users are getting the design experience that you intended.
CSS FlexBox Intro
FlexBox is the best tool to create a grid-like layout with CSS. Better than TABLE tags, better than inline-block DIVs !
Paypal Checkout V2 Sample - Integrate Paypal with Custom PHP App
This article focuses implementing a Paypal Checkout V2 Sample that'll be supported with code examples and notes, helping you to successfully complete this feature in full by the end of this short tutorial.
3 Examples of Using LESS for Efficient CSS
3 Examples of dynamic style sheet language and precompiler LESS for shorter & more efficient CSS coding of Nesting, Variables & Mixins with Variables.
E-commerce Trends + Facts 2018
2017 was a banner year for E-commerce in US and globally. In the US alone, over 54M shopped online and over 64M shopped online and in stores. There were 58 days where online sales exceeded 1 Billion dollars. US Online Sales topped $459B which represents approximately 13% of Total US Retail.
From Floor Conversations to Customers: Guided Selling, Showroom Apps, and Rapora
How Endertech’s custom showroom systems for large retailers shaped Rapora—a Shopify-native product for smaller multi-location chains that need guided selling, CRM, and Shopify POS. Live at rapora.shop; App Store listing pending.
Mindset Matters: The Culture of Endertech
Mindset influences more than individual performance. It shapes team culture, leadership, and the way organizations respond to challenge, feedback, and change. At Endertech, our Fundamental Behaviors reflect a Growth Mindset culture built on learning, accountability, respect, and continuous improvement.
5 Web Design Rules for Better SEO
Learn about SEO fundamentals that your website should implement to give it the best chance to be visible in Google.
React Server Components in Shopify Hydrogen: The What, Why, & How
A guide on React Server Components in Shopify Hydrogen. The fundamentals, benefits, limitations, & best practices for merchants & developers.