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Don’t Leave “Value” Out of Your Instagram Marketing
Smart marketers know that the best asset for marketing and branding is attention. They try to find a way to promote their brand wherever they seek an opportunity which is usually in places where the end consumer is paying attention
The Truth About Magento and Entity-Attribute-Value
Magento is a serious e-commerce solution, built from the ground up for the kind of business logic that e-tailers use day in and day out. Magento is structured as an infinitely flexible shopping cart and product management system.
Comparison of 5 Ecommerce Platforms for Small Business
Traditionally, most buying and selling was done in person in a brick and mortar store. But today's increasingly digitalized age has caused a significant shift from an in-store to an online shopping experience.
Shopify Hydrogen: The Future of Shopify Frontend Design
Shopify Hydrogen empowers its users to design dynamic, React-based storefronts. Everything you need to know about Shopify frontend design.
5 Things to Consider When Designing (or Redesigning) an SMB Website
Bring your site up to date - make it responsive, designed with a contemporary look and feel. Consider identity. Consider branding. Now’s the time. Just as much, consider your site as a business tool and how the site fits into your operations.
E-commerce Essentials<br>(Vendor Case)
As a percentage of U.S. retail sales, eCommerce is growing and has been for many years. Will your business be positively or negatively impacted by this trend?
The Logo Comes Last: Developing an Effective Brand Identity
My design team and I recently had the exciting opportunity to develop the brand identity for a new product from scratch. When our client, Global Electronic Technology, approached us with this project, their new product didn’t even have a name yet.
Monolithic vs Headless Magento: Which is Better for You?
Magento offers two architectural ecommerce approaches: Monolithic and Headless. Learn their differences and similarities. When to use monolithic vs headless Magento commerce.
Privacy-Grade Customer Redaction Without Webhook Storms
Bulk customer deletes, demo resets, closed stores, mass cleanups, can avalanche customers/redact webhooks. Here’s how Rapora kept compliance quiet under load.
React Server Components in Shopify Hydrogen: The What, Why, & How
A guide on React Server Components in Shopify Hydrogen. The fundamentals, benefits, limitations, & best practices for merchants & developers.
How to Choose a Shopify Integration Partner
Choosing a Shopify integration partner is less about storefront polish and more about whether they can own the middleware boundary between Shopify and your back-office systems, ERP, OMS, WMS, accounting, or custom apps.
Actions Over Assumptions: Testing New Marketing Strategies
The idea is important and the first step, but the actual execution of it has to be the next step. We can formulate opinions about different marketing ideas all day and assume different things as to why they probably will work or probably won’t work. The problem is, if you don’t try you won’t ever know!