Search Results
Why a New Website Often Hurts SEO Before It Helps (And How to Launch One That Wins)
A new website should accelerate growth, not reset years of SEO progress. Learn why redesigns often cause temporary ranking fluctuations, how search engines evaluate new content, and the engineering practices that preserve existing authority while building a stronger long-term foundation for organic growth.
5 Factors that Influence Ecommerce Buying Decisions
Small businesses can analyze & optimize for factors influencing the Ecommerce buying decisions of customers.
What is Conversion Rate Optimization?
What is conversion rate optimization? How does it work? Join us as we explore the nuances of CRO in our latest blog.
Optimizing Your Checkout Funnel
Almost every website has a goal. Often the goal is to get someone to buy something. Other times, the goal may be to get the reader to complete a contact request. Sometimes the goal may be to inform or entertain, but there is still a goal.
Making Shopify AI Catalog Chat Safer Without Losing Merchant Visibility
Public AI shopping assistants need protection from automated abuse, but blunt security controls can hide useful operational signals. This architecture combines server-side risk verification, configurable tenant controls, and per-turn reporting for safer Shopify catalog chat.
What Is Search Engine Optimization in 2017?
SEO in 2017 has evolved far beyond on-page optimization and backlink profiles. Though still foundational, those are merely the table stakes. Beyond achieving the first page of Google results... where else can your brand gain visibility?
4 Tips for Positive User Experience
Four tips for a positive user experience ("UX") on your website including accessibility to services, "social proofing", clickable logos and analyzing and using site metrics.
E-commerce Trends + Facts 2018
2017 was a banner year for E-commerce in US and globally. In the US alone, over 54M shopped online and over 64M shopped online and in stores. There were 58 days where online sales exceeded 1 Billion dollars. US Online Sales topped $459B which represents approximately 13% of Total US Retail.
The Hana Shirt Co. Release!
This unique vintage Hawaiian shirt website was one of our first custom e-commerce projects allowing them to share their rare collection of vintage Hawaiian shirts with the world, ranking #1 on Google for a variety of Hawaiian shirt related keywords.
5 Things Your Ecommerce Site Should Do Before the Holiday Rush
Preparing your Ecommerce site and business in advance of Holiday Season rush is essential for reaping benefits for Cyber Monday & beyond.
We Gave the AIs Jobs: Inside Our Marketing Operating System
Once several AI and marketing systems became useful, the hardest design problem was responsibility: who owns strategy, who gathers evidence, who may execute, which system is authoritative for each fact, and when a human must decide.
SEO Tactics Circa 2018
Just since as recent as 2015, Google has made significant changes to its SEO algorithm with its formula now attaching much more weight to elements such as site security, mobile responsiveness, and site speed than was the case with its SEO formula earlier this decade.