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How AI, Plasmic, and Next.js Changed the Way We Build Websites
Endertech rebuilt its own website around Plasmic and Next.js to create a governed visual CMS. Marketers can now edit pages visually while engineering preserves the design system, SEO, analytics, performance patterns, and brand standards—proving you don’t have to choose between speed and quality.
Building Your First Email Campaign with Klaviyo: A Beginner's Guide
Discover exciting facts about email marketing and learn step-by-step how to build your first email campaign with Klaviyo.
Why Client-Side Navigation Can Undercount Your Paid-Media Audiences
Modern marketing sites often update URLs without triggering a full page load. That can quietly reduce the page-view signals Google Ads needs for URL-based audience building. Here is how route-aware tracking helps preserve measurement continuity without bypassing consent controls.
Storytelling in Social Media for Ecommerce Results
In my professional experience here at Endertech and as digital designer in general, one of the most common questions I’ve heard from e-commerce clients is how to approach social media marketing. If you’re an owner or employee of a small to medium sized e-commerce site, then this article is for you.
The Signal Is the Campaign: A Case for Headless ABM
Account-based marketing has always run on campaigns: plan, build, launch, measure. But buyer intent doesn't wait for a launch date, and the gap between signal and response is where most programs quietly lose return. This piece makes the case for headless ABM, an architecture where the signal itself triggers the response, and argues that closing that gap could be the most meaningful conversion unlock ABM has seen in years.
Introduction to Klaviyo for Headless E-Commerce
Learn how to get started with Klaviyo for headless ecommerce. Discover what Klaviyo can do, its pricing, and how to integrate it with ecommerce platforms via API.
Keeping Newsletter Consent Honest in CRM: Sync, Signed Webhooks, and MCP Draft Gates
How we keep CRM marketingOptIn as the source of truth for newsletters—syncing contacts, verifying signed webhooks, and gating MCP send tools behind confirm:true so agents draft while humans keep send authority.
How to connect STORIS to Klaviyo for in-store personalization
Build a STORIS Klaviyo integration that turns showroom quotes into relevant follow-ups. Map events, protect consent, and prevent duplicate or outdated messages.
20 Best Shopify Apps to Increase Sales for Your Store
A helpful article on the top Shopify Apps chosen and rated by real users and Shopify Developers. Review the best Shopify Apps to save time & discover what Apps work best for your Shopify store.
Why a Headless eCommerce CMS is the Future of Ecommerce
Discover the main characteristics of a headless ecommerce CMS, how it differs from traditional CMS, and what makes it ideal for building sustainable ecommerce enterprises.
How to Get More Conversions on Shopify
Are you worried about low conversions on your Shopify store? Here is a complete guide to understanding and boosting Shopify conversion for more sales, revenues, and profits.
Magento ERP Integration for Ecommerce Business Owners
In this article, we discuss the benefits of ERP planning and implementation. Find out how it can impact your overall business.