What We Think Becomes Real

We are craftsmen and craftswomen whose thoughts give form and function to web software

Here we highlight interesting findings, problems we encounter, solutions we’ve found, and discuss our experience with respect to our craft. We enjoy thinking without limitation and pride ourselves on sharing with others the insights that come from decades of collaborative learning.

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Magento, the popular ecommerce platform has moved on from Magento 1 (M1) to Magento 2 (M2). If you own a Magento 1 e-commerce Store, you must consider moving along and upgrading Magento to the latest version .

Selecting a shopping platform is the foundation of an ecommerce business’ operation. Most of the leading platforms are industry agnostic, and all of them competently provide core shopping cart, payment, shipping, and store management features.

You’ve probably received several emails by now from both Authorize.Net, possibly from Magento, and maybe even a critical alert in the Magento admin about some upcoming breaking changes with Authorize.Net.

In this article we’ll try to help you understand what’s going on and what needs to be done.

B2B transactions can involve large and complex ordering processes necessitating robust front and back-end systems. Here are some of the inherent capabilities an e-commerce system built on Magento that aide in operating a multi-faceted B2B business.

This unique vintage Hawaiian shirt website was one of our first custom e-commerce projects allowing them to share their rare collection of vintage Hawaiian shirts with the world, ranking #1 on Google for a variety of Hawaiian shirt related keywords.

Almost every website has a goal. Often the goal is to get someone to buy something. Other times, the goal may be to get the reader to complete a contact request. Sometimes the goal may be to inform or entertain, but there is still a goal.

In my professional experience here at Endertech and as digital designer in general, one of the most common questions I’ve heard from e-commerce clients is how to approach social media marketing. If you’re an owner or employee of a small to medium sized e-commerce site, then this article is for you.

Magento calculates and applies tax based on tax rules. Each tax rule is associated with a particular customer tax class, product tax class, and tax rate.  Each tax rate is associated with a particular tax zone.